Privacy policy
PARA ESSENCE respects your privacy and is committed to protecting the personal information and personal data of our customers and website visitors.
This Privacy Policy explains what personal information we may collect, how we use it, how it may be shared, how we protect it, and the rights available to you under applicable law.
1. Information We Collect
Depending on how you interact with our website, we may collect the following information:
Full name
Mobile number
Email address
Billing address
Shipping address
Order and purchase details
Payment transaction details
Customer support communications
Device and browser information
IP address
Website usage information
Marketing preferences
Information voluntarily provided by you
Where payments are processed through third-party payment gateways, PARA ESSENCE does not intentionally store complete payment-card credentials.
2. How We Use Your Information
We may use your information for the following purposes:
To process and fulfil your orders
To arrange delivery of products
To confirm payments and transactions
To provide customer support
To process returns and refunds
To communicate order status and updates
To respond to enquiries and complaints
To prevent fraud, misuse, and unauthorised transactions
To improve our website, products, and services
To analyse website performance and customer experience
To send promotional and marketing communications where legally permitted
To comply with applicable laws and legal requirements
To protect our rights, property, and legitimate interests
3. Consent
Where consent is required under applicable law, PARA ESSENCE will obtain consent through appropriate means.
Where processing of personal data is permitted or required under another lawful basis, we may process such data to the extent permitted by applicable law.
Where applicable, you may withdraw your consent through the mechanism provided by PARA ESSENCE.
Withdrawal of consent will not affect processing that was lawfully carried out before such withdrawal.
4. Sharing of Personal Information
We may share information that is reasonably necessary with trusted third-party service providers involved in:
Payment processing
Courier and logistics services
Order fulfilment
Website hosting
Technology services
Customer support
Analytics
Marketing and advertising
Communication services
Professional advisers
Government, regulatory, or law-enforcement authorities where required by law
PARA ESSENCE does not sell your personal information as a standalone commercial product.
5. Cookies and Similar Technologies
Our website may use cookies and similar technologies for purposes including:
Website functionality
Shopping-cart functionality
Security
Analytics
Website performance
Personalisation
Advertising and marketing, where applicable
You may control or disable certain cookies through your browser or device settings.
Disabling certain cookies may affect the functionality or performance of some parts of our website.
6. Payment Information
Online payments may be processed through third-party payment gateways.
Your payment information may therefore be subject to the privacy policies and security practices of the relevant payment service provider.
PARA ESSENCE does not intentionally retain complete credit-card or debit-card credentials where such information is processed directly by the payment provider.
7. Data Security
PARA ESSENCE takes reasonable technical and organisational measures to protect personal information against unauthorised access, misuse, loss, alteration, or disclosure.
However, no electronic transmission, website, or data-storage system can be guaranteed to be completely secure.
8. Data Retention
We may retain personal information for as long as reasonably necessary for purposes including:
Order fulfilment
Customer support
Returns and refunds
Accounting and financial records
Tax and legal requirements
Fraud prevention
Dispute resolution
Compliance with applicable laws
Protection of our legal rights
When personal information is no longer required, it may be deleted, anonymised, or otherwise appropriately disposed of, subject to applicable legal requirements.
9. Your Rights
Subject to applicable law, you may have rights relating to your personal information, including the right to:
Request access to your personal information
Request correction of inaccurate or incomplete information
Request deletion where applicable
Withdraw consent where processing is based on consent
Raise a privacy-related grievance
Exercise other rights available under applicable law
Requests may be submitted using the contact details provided below.
10. Marketing Communications
Where legally permitted, PARA ESSENCE may send promotional communications through channels such as:
SMS
Telephone
Other electronic communication channels
You may opt out of promotional communications by using the unsubscribe option provided in the communication or by contacting us.
Transactional, service-related, and legally necessary communications may continue where required.
11. Third-Party Websites and Services
Our website may contain links to third-party websites, applications, or services.
PARA ESSENCE is not responsible for the privacy practices, security, or content of independent third-party websites or services.
Customers are advised to review the applicable privacy policies of such third parties.
12. Children's Privacy
Our website is not intentionally directed towards children.
We do not knowingly seek to collect personal information from children in violation of applicable law.
13. Changes to This Privacy Policy
PARA ESSENCE may update this Privacy Policy from time to time to reflect changes in our business practices, technology, services, or applicable legal requirements.
Any revised Privacy Policy will be published on this website.
14. Privacy Contact
For questions, requests, or concerns regarding this Privacy Policy or your personal information, please contact us.
